Dictionary.com has revealed its pick for the 2024 word of the year, and TikToker JoolsLebron is to thank for sparking the "very mindful" craze. The word of the year is "demure," which has been ...
Meet social media's new favorite word. Popularized by TikTok creator JoolsLeBron in early August, "demure" has become one of the most-used phrases on the internet over the past month. It ...
The term’s popularity skyrocketed after content creator JoolsLebron used it in a now-viral TikTok video, in which she described being “very demure, very mindful” Sarah Kuta Daily ...
"Demure" is Dictionary.com's word of the year, with all the credit for its popularity going to lifestyle and beauty influencer JoolsLebron and her catchphrase, "very demure, very mindful." ...
Dictionary.com just announced the 2024 Word of the Year and their choice feels very "demure." Earlier this year, viral TikTok content creator JoolsLebron shared a video explaining how she goes ...