REI closes for Black Friday for its Opt Outside initiative, but we still found great Black Friday deals from brands like The North Face, JBL, Smartwoold and more.

IF YOU LOVE the great outdoors or are gift-shopping for the outdoorsmen in your life, REI is a one-stop shop for all the best brands. REI notoriously forgoes a Black Friday event, presenting the #OptOutside campaign instead.

REI doesn't put on a “Black Friday” sale per say, but that doesn't mean it doesn't offer Cyber Week sales during this time of the year. The outdoor retailer is offering 30% off a whole array of current-season gear and clothing, up to 50% off any clearance product, and 40% off anything at its outlet.