Swift’s first-ever book is “filled with my own personal reflections, never-before-seen behind the scenes photos, all the magical memories you guys brought every single night.”

The new keepsake, titled "Taylor Swift | The Eras Tour Book," is available only at Target. It hits the retailer's stores on Friday, while it will become available for sale on Target's website on Saturday. Swift self-published the book under Taylor Swift Publications.

The Eras Tour Book" provides an intimate, behind-the-scenes look at the record-breaking tour, with unseen photos and personal insights.